SARA REYES
Multi Award Winning Virtual Assistant, Business Coach
and Mentor for Ambitious Women
I’m Sara, the founder of Assist by Sara, a multi award winning Virtual Assistant and VA business coach. I support women to build profitable, sustainable and freedom filled VA businesses using the exact strategies that helped me grow from pregnant and redundant to running a multi six figure business with clients around the world.
My story began when I was unexpectedly made redundant during a pandemic while 28 weeks pregnant. I needed a new path and I needed it quickly. What started as a simple desire to support my family became a thriving business that has won multiple awards, reached six figure years and helped hundreds of women transform their lives through the VA industry.
Today, I specialise in coaching VAs who are ready to start, grow or scale their business with confidence. I teach the same strategies I used to grow fast, sign dream clients, raise my rates and step into consistent income that felt aligned, achievable and sustainable.
My mission
Is to help women create financial independence, flexibility and fulfilment through the VA industry. I believe every woman deserves to build a business that genuinely supports her life, her family and her long-term vision, rather than adding more stress or confusion. My coaching blends strategy, clarity and systems with a grounded, heart centred approach so you always feel supported, seen and guided.
HOW I SUPPORT WOMEN LIKE YOU
From Redundant to Multi Award Winning VA
The beginning of my business journey was messy and real. I didn’t have a mentor or a handbook. I made mistakes, learned quickly and built everything from scratch while navigating motherhood and uncertainty. Those lessons shaped me into the coach I am today and taught me the foundations of scalable and sustainable growth.
The strategies I now teach have helped me achieve multi award recognition, consistent six figure growth and long-term client partnerships. They have also helped my clients reach real results such as $2K (on maternity leave), $5K (working part time) and $8K+ months, with many now growing far beyond what they believed was possible.
This is my signature program for women who want support, structure and strategy to reach consistent $8000 months and beyond. Inside the mastermind, you receive direct coaching, offer refinement, messaging support, systems guidance, live calls, community connection and personalised feedback to help you scale without burnout or confusion.
This is private coaching for women ready to lead, scale and make confident decisions as the CEO of their business.
Through personalised 1:1 support, Sara helps you refine your strategy, strengthen your offers, elevate your mindset and build a business that supports both your income goals and your life.
This is not surface-level coaching.
It’s hands-on, strategic guidance designed to help you move faster, with clarity and confidence.
This isn’t a course or a template. It’s your entire VA business built for you in just 30 days.
From brand and website to systems, offers, content and sales strategy, Sara and her team create a fully operational, premium VA business, custom-built to your skills, goals and lifestyle.
You step in as the CEO with clarity, confidence and everything ready to run. No guesswork. No overwhelm. Just momentum from day one.
Not all coaching and support options are listed above. Enquire now to chat about your goals and see how Sara can best support you.
What I’m
Known For
I am known for helping women simplify their offers, raise their rates with confidence and build profitable VA businesses that feel aligned to their values and vision.
I have a calm, direct and strategic coaching style that helps you take action and build momentum without the overwhelm. I am also known for turning complicated ideas into clear offers, improving business systems and spotting growth opportunities that VAs often miss on their own.
Why I Coach
The VA industry changed my life and I am passionate about helping other women experience the same transformation.
I coach because I know how powerful a well structured VA business can be for creating freedom, flexibility, financial stability and personal fulfilment.
The women I support are not just building businesses. They are building futures filled with choice, confidence and stability.
If you are ready for a new level in your VA business, I am here to guide you with clarity and proven strategy every step of the way.